Research Paper on:
New Service and Proposal to Set up a Subsidiary Company for Triangular Solutions

Unformatted Sample Text from the Research Paper:
of general car maintenance services for drivers at their chosen locations, such as at their home of place of work. The service will focus on basic maintenance services including tyre  replacement, brake checks and replacement, oil changes and general servicing. The service is differentiated with the ability of the qualified mechanic to travel to the driver and provide a high  level of convenience, with the convenience factor providing a source for a moderate degree of premium pricing. The service will be set up and operate and grow in terms of  the geographical area covered, with the aim of developing a strong brand name and robust business model that can then be expanded with the use of a franchise model, which  will allow for rapid growth. This is a market that has a great deal of potential. The aftermarket industry in the automotive sector, which includes the maintenance and repair  of cars and parts as well as the sale of accessories, was worth a total of $285 billion in 2008 according to the Automotive Aftermarket Industry Association (AAIA) (Franchise Direct,  2012). This is also a market that is expected to continue growing at a rate of 2.9% until the end of 2014 (Freedonia, 2010). By 2007 there were 250 million  vehicles registered as on the road in the US, indicating a high potential national market (Franchise Direct, 2012). The need for maintenance services is also increasing, as the cost of  cars increases the average age of the vehicles on the road is raising, this has increased to 10 years (Franchise Direct, 2012). As older cars require more maintenance this is  a positive sign for the provision of maintenance services. It is also assessed that there is an underperformance of this market. The AAIA estimated that in 2008 80% of vehicles